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SEO Checklist

If you aren’t on the first half of the first page, then you are fighting an uphill battle against people who have more traffic, better optimizations, and constant content. I want to make it easy for you to rank fast and first, but in a way that anyone on your team can handle. In less than…

SEO Best Practices cont…

If you read part one of this two-part series, you read that the first three critical pieces of SEO are: 1) For you to narrow your focus, 2) match your copy with your SEO, and 3) make your SEO Twitter perfect. This means that instead of casting a wide net over a large audience, you are…

SEO Best Practices

Search Engine Optimization For the majority of churches and non-profit organizations, SEO is a either largely unknown or an incredibly scary and an unattainable fantasy. True, it can be a bit complicated, but if you hire the right people or learn how to to do it on your own, you can actually become pretty good at…

The SEO Firehose

I’m at my son’s summer slip and slide party. In everyone’s hand is a loaded squirt gun. In thirty seconds, the music will start blaring and the teams will begin to soak one another. In my right hand is a loaded squirt gun, but out of the corner of my eye, I notice a hose…

What Church Marketing is, and is Not.

Church marketing is an intentional communication strategy between a church and their community. It is not slimy or gross, unless you or your church are. Church leaders have often found the concept of church marketing to be rife with deceit and therefore kind of a disgusting approach to reaching their neighbors. Therefore they abandon their…

How to Future Proof Your Online Presence

Clear steps anyone can take to improve and win with their online presence. Russ Cantu is the guy North Coast Church goes to when they need insight into their web presence, where Tithely goes when they need optimized web pages for online giving, and where leaders just like you go to help them identify their…