Pipemasters Lacrosse: A Lacrosse Coaching Website Built for Goalies

  • Client: Will Schreiner, Pipemasters Lacrosse
  • Project: pipemasterslacrosse.com
  • What We Built: Website, program pages, booking path
  • Who it Services: Lacrosse players and parents in San Diego

A goalie who teaches goalies.

Will Schreiner played goalie at Penn State from 2015 to 2018 and started all 15 games as a sophomore. Today he runs Pipemasters Lacrosse in San Diego and coaches the goalies at Cathedral Catholic High School.

He’s also a friend. And my son’s goalie coach.

One goalie per team.

About 213,000 students play high school lacrosse in the United States. Every team puts one of them in the goal.

Plenty of coaches can run a practice. Very few have started in net at the Division I level.

Word of mouth only reaches the sideline.

Will wants to make San Diego a hotbed for lacrosse goalies. That takes more families than the ones already standing next to him at a game.

A parent looking for a coach has three questions. Who is this? What does he offer? How do we sign up? The site had to answer all three in under a minute.

A lacrosse coaching website with one job.

Get a player from curious to booked.

  • Programs by level. Large group, small group, and private one-on-one.
  • A page for kids under 12. New goalies start somewhere.
  • Prices on the page. No guessing.
  • A Book a Session button. Wherever you land.

Will teaches. The site handles the rest.

Families can find him, see what he offers, and book. Will gets to spend his time coaching. The coaching speaks for itself. Will coached the 2026 CIF San Diego Goalie of the Year. My son Peyton trains with him too, so I’m biased. I’ve also watched it work.

I said it on his site and I’ll say it here too:

Plenty of people coach lacrosse in San Diego; Will teaches it.

Have a goalie in San Diego? Book a session with Will.

Start Building

Good at what you do? Let’s build the site that helps people find you.