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Linktree is Not the Only Link You’ll Ever Need

You do not need Linktree. Now used by brands such as Mailchimp, MOMA, Red Bull, and Rhett and Link, Linktree is the newest platform to leverage a single landing page for all your links. While the goal is to “… help your audience discover all your important content”, it only propitiates the fragmentation it hopes to solve. While a “one…

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Maybe It’s Time We Started Thinking About Worship Differently through Covid

As Covid continues to drag on, so do the limits and constraints that have been placed on places of worship. In California, churches have been required to close down mass indoor gatherings and move their services either online or outdoor in alignment with physical distancing and mask wearing guidelines. In the midst of a nationwide conversation where churches are working…

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Don’t Take Away Their Livestream Options

There is a healthy balance between presenting an excellent product and giving your audience what they want. Right now the church is attempting to figure out a healthy way forward for church. Livestreaming services have saturated the market and each present the best way forward … according to them. In order to determine the best way forward, we need to…

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How to Launch Online Small Groups

Has the Covid-19 crisis got you feeling lonely or isolated, having lost touch with those you used to see every week? Are you looking for a way out of this hole, but don’t know where to get a hand-up? Just because the church is separated, doesn’t mean it has to be distant. The lack of meaningful connection creates isolation within…

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Three Ways to Communicate Change Online Due to Coronavirus

While everyone is adjusting to their new normal under Coronavirus, we need to a full stop moment. Things are NOT normal, and yet the majority of churches are presenting themselves online as if nothing has changed. No matter if you are sheltering in place or are open but limited, there are three effective ways to announce how things have changed…

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How to Effectively Start and Lead Your New Online Service Remotely

There is nothing normal about any of this.  There are no metrics for success, no stats on how to be effective during a crisis; no one right way forward. But there is a way forward that meets the needs of the people we serve and the communities we live in. While the world is in pandemic crisis from the Coronavirus,…

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