Everyone loves to play Connect the Dots. When parents sit down at a table in a restaurant, they’re going to play with the kids’ menu. They’re going to color, complete the crossword puzzle, stick the stickers, and connect the dots to see what image they have. Playing connect the dots is something we were all taught as…

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Marketing matters, but it’s not everything.  The old way of doing things is simple: find a target audience, come up with the best bang for your buck strategy to reach that demographic, and go out and get them. It works, but really, it doesn’t. At least not in the long run. The old marketing thought process doesn’t…

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“What is the one thing every leader needs to listen to, understand, and implement in order to succeed?” Get An Apprentice That is the ONE thing we wish every church leader would do first as a leader and then ask every other leader in their ministry and church to do. Why? Because we believe every…

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We start with the end in mind, but we understand that in most cases, our end is only the beginning for you. Sunday night, Facebook feeds in San Diego were replete with baptism pictures and videos. To say that God was on full display would be a drastic understatement. When God comes into a life,…

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The marketing process will only take you so far. You can have the boldest brand, the most captivating story to share, the most creative storytelling medium, and the best street team on the face of the planet, but if you are a tool, your message will fall flat on sleeping ears waiting to be awakened.…

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“You are not called to plant a church. You are called to be faithful.” Surrounded by four thousand young church planters, the main speaker gets up on stage and makes a passionate plea to the audience: “Go. Plant church planting churches.” And they go. They go out. They meet with STADIA, NewThing, and a myriad…

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