If you don’t fight for your clients, no one will.  We recently worked with a client who was being taken advantage of. It happens a lot, and it sucks. They were using an outside provider to work on their back-end CRM (customer relationship management) and charging them more than 500% than their closest competitor while…

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“With billions of users online: if you’re not engaged in social media, you’re not going anywhere.”  As a company, you need to be amongst your audience, in order to grow your reach. If you are in direct sales, you go where they are. If you are starting up a new pizza place in town, you…

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