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There Is No Summer Slump; You Just Suck.
No need to think of it as a slam, even though it totally is. Spring is here and churches are (rightly) gearing up for Easter. They call it the Super Bowl for churches; go time numero uno. They pour capital into events like they’re going out of style, creating egg hunts that last for miles and are done in minutes.…
READ MOREWhy Copywriting Matters for Churches and How to Get Better
Clear copy creates conversions. Crappy copy causes confusion. Is that clear enough? The problem with so many church websites is that so many of them take this as their opportunity to cram every little bit of information down their audience’s throat, just to see if something sticks. Sure, the image is nasty as heck, but it’s true nonetheless: Churches have…
READ MORESometimes You Just Need to Break
Right now (Tuesday AM) my step-mom is on the operating table. She’s having surgery on her carotid artery that is 70% blocked. She had a stroke on New Year’s Day and I have to tell you, it all just sucks right now. I don’t know how she will pull through, what life will be like after the surgery, and how…
READ MOREWhy I’m “Meh” on Student Ministry Right Now
Student Ministry is no longer the Ronco Rottiserie: You can’t just set it and forget it; It takes work. I was in student ministry for sixteen years. I have been an intern, a resident, an associate student pastor and the lead student pastor, with experience leading both small rural and large metro ministries. I have spoken at Youth Specialties conferences…
READ MOREHow I’m Creating and Maintaining Margin with My Finances
The only people who don’t like to talk money are those that don’t give. We talk about money a lot in our home. We do this because we want our kids to succeed in life when they are out from under our care and on their own. We also do this because money can ruin you. Without a proper respect…
READ MOREPeople enjoy my Margin Management series where I talk about creating margin with my finances, relationships, time, and life.