But we sold out for all the right reasons. We coach hundreds of church leaders a year, and one of the things we press hard into them is to cut the fluff and focus on what really makes you stand out in a crowd. We need to heed our own advice. We enjoy church media and…
Your brand is what people say when you leave the room. – Jeff Bezos Your brand is your reputation. Branding positions you. Marketing brings the two together to share an effective story. But … what do you do when it’s just not working? You’ve been around for decades, people know your brand, they know what…
This weekend we witnessed history. Starting with the inauguration of President Donald Trump and leading into the largest one day protest rally ever, the Women’s March on Washington. The weekend was transformative for so many Americans, yet for many more, cemented the idea that we are divided as a nation, and that this division does not…
It’s almost an anthem for us, that we start and end with the church in mind. We love the church. Like really, genuinely, with all we have, love the church. It’s where we came to faith. It’s where new friends became family. It’s where we met Jesus in real and practical ways. If there is…
Whether you are a new church plant in the pre-launch phase or an existing church a decade down the road, there is always room for improvement, or what we would like to call, refinement. We had a conversation with a client over the weekend and discussed this specific point. They’re four years into their church plant, have…
Today’s world is full of noise. We are constantly being bombarded by statistics, outlandish promises, and gimmicks to get us to press the “buy” button. Maybe it’s a phone call that interrupts your dinner or five seconds on youtube you are forced to bear before you can hit the magical “skip ad” button. In our…