Content is NOT King

They say, “content is king”. We say, “not even close”.  While content is critical, it is no where near as important as who you are, what you are doing, and how people can take the next steps with you. What was the last car you bought? I last bought a Toyota Camry. Toyota’s are dependable,…

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3 Questions for Your Next Creative Meeting

Have you ever been in one those creative meetings that drag on and on and on and on, with no focus. You find yourself hours later, heading back to the office struggling to think of one decision made. Your creative meeting doesn’t have to be like herding cats. Let us help you by giving you three questions to take…

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Everything needs a next step.

What good is a baseball player who hits a single every time and yet never runs to first? Or how about a car that looks amazing but doesn’t have a driver to operate it? What good is a beautiful website that doesn’t have a next step for its users at every section of their website?…

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