Our Blog Works for You
Leaders like you read our blog on a weekly basis. Read each post, download the audio version, or have the site read it to you. I want to make sure you understand this: I am here to serve you, and that's the goal of this blog. Here you'll find helpful, contextual posts that relate directly to the current climate of life, work, and marketing. If there are more ways I can serve you or you think there is an article that could use some more depth, please reach out and let me know.
Your Brand is a Story, NOT a Logo.
We’re creative leaders, business owners and forward thinkers; but mostly, we’re human. As human beings, we want to be able to see with our eyes, touch with our hands, and hear with our ears. It’s only natural that we want to take what is abstract and make it tangible. A common casualty of this need…
Content is NOT King
They say, “content is king”. We say, “not even close”. While content is critical, it is no where near as important as who you are, what you are doing, and how people can take the next steps with you. What was the last car you bought? I last bought a Toyota Camry. Toyota’s are dependable,…
Don’t define your brand; Discover it.
You don’t define your brand, you discover it. “Don’t put the cart before the horse.” “Don’t count your chickens before they hatch.” Two phrases that perfectly encapsulate this idea, to not define your brand, before you have the opportunity to discover it. Companies want to create a good name for themselves. But when building a…
Understanding Your Brand
During the Christmas and New Year season, we wanted to make sure we continue to help you build your brand up. While it may be a down time for you, it’s a huge season for us at Creative. In fact, we’ve received more clients this “dead” week, then the two weeks prior. From these new…
You Need a Personal Voice Too
There is a difference between you and your work. Scenario: Church planter pushes out new content from their personal blog, then copy/pastes it on their church blog, and then shares from both personal and church social media accounts the exact same content. Users read the content once, then see it again from somewhere else, then again…
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"You have nothing to prove and no one to impress." - Larry
I talk about margin a lot. I think some of it comes back to how I was raised, but most of it is how I went through ministry stressed and just plain tired for so long. So I learned how to say no and set proper priorities, learned to value the right thing in life, and really, learned to breathe easier. Maybe you're there now, and maybe, just maybe, you need some margin in your finances, relationships, time, and life too.